That’s a really good question that I get asked from time to time.  With the new algorithm changes to both Twitter and FB (especially the latter), reach has dropped.  For example on Facebook if you put out a post on your page you will be lucky if 1 in 100…

No not me – though I have sometimes felt like I wanted the world to stop – just for 5 flipping minutes.  Haven’t you?  I was having a conversation this week with a client, and I could tell by her voice, her appearance and her speech pattern that she was…

 There is such a lot of noise about social media out there, how do you know what to do? Well over the last 40 or so months of running Strategy Social Media, this is what we have found are the best ways to squeeze the maximum return out of your…

My Father In law – Jacques Ravailhe, 83, passed away very suddenly and unexpectedly last week.  He was in great health (or so everyone thought), had no serious illnesses all his life (except for persistent migraines), and was the right weight for his height. He neither smoked nor drank (except…

This quote is often attributed to Henry Ford, though versions of it have been attributed to a number of other people.  The very first person to have said something very similar was the Roman poet Virgil who was born in 70 BC. The actual quote is “Whether you think you…